Top 5 Educational Games Performance in Africa Q4 2023

In the fourth quarter of 2023, the top five educational games in Africa showcased diverse trends in their performance metrics on a unified platform. Here’s a closer look at the weekly downloads, revenue, and active user trends for these apps.

Toca Boca World had a dynamic quarter with weekly revenue peaking at approximately $13K in the final week of December. Weekly downloads fluctuated, peaking at 33.4K in early October before settling around 24.7K by the end of December. Active users displayed steady growth, reaching nearly 292K in the last week of December.

Animal Jam experienced a moderate increase in weekly revenue, peaking at around $711 in mid-December. Downloads remained relatively low throughout the quarter, with a maximum of 171 in early October. Active users saw a slight decrease, ending the quarter at approximately 511.

World of Peppa Pig: Kids Games showed a consistent revenue stream, with a high of $999 in mid-November. Downloads peaked at 4.7K in early October and saw another rise to 4.5K in mid-December. Active users increased significantly towards the end of the quarter, reaching about 11.8K.

Bebi: Baby Games for 2-4y kids maintained stable revenue, peaking at $801 in mid-November. Downloads saw a gradual decline, starting at 4.3K in late September and dropping to around 1.1K by December. Active users also declined, ending the year at approximately 22.9K.

LEGO® DUPLO® WORLD saw varied weekly revenue, with a peak of $1.2K in late October. Downloads were highest at 2.3K in early October but decreased to about 1.1K by the end of December. Active users fluctuated throughout the quarter, concluding at around 4.6K.

These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.